Facilities
At SAM, we operate 21 sensory and consumer research-dedicated facilities across France, Germany, Italy, Spain, Switzerland, United Kingdom, China, Morocco and the USA.
We work in more than 65 countries through our network of approved partners.
All of our state-of-the-art proprietary facilities provide a highly controlled environment for all aspects of product evaluation and consumer research across the food, beverage, cosmetics, home care, healthcare and durables industries.
“Every day is a unique combination of different types of consumers, products and types of research. We love to welcome clients to our research facilities, to attend focus groups, or watch a panel session.”
“In 2021, in France alone, we prepared and masked 200,000 samples for HUT projects. Faced with increasingly complex projects, the HUT SAM teams across all countries are able to prepare any kind of sample, always maintaining the strictest rigor, meticulousness, and hygiene standards. Our clients trust SAM to help their products reach consumers rapidly and efficiently.”
Consumers are at the center of all we do. Our new bespoke consumer portal allows SAM to invite the most representative and relevant participants to our clients’ studies in most efficient way, while maintaining a privileged relationship with our testers. Our dedicated in-house recruitment teams in each facility ensure that the right consumers participate in your study.
“Recruiting the right people starts with creating the right experience. From social media to community referrals, our goal is to reach real consumers in real life - people who are excited to share their opinions and shape the products of tomorrow. Behind every panel is a thoughtful strategy, a bit of creativity, and a whole lot of human connection.“
